Tag Archives: Apple

Social TV on the rise, mobile commerce on the up and iPad sales set to surge

Smartphones driving social TV
Fascinating new stats out this week have revealed an unprecedented rise in the value of social TV for broadcasters. According to a recent survey, a third of all smartphone owners said they’d tune in to… Continue reading

mCommerce revenues rising, tablet searches overtaking smartphones and Apple confirms “iTV”

Europe set for mCommerce boom
This week we read that revenues derived from mobile commerce are set to rise exponentially in Europe in the next few years. Analysts have claimed that the lucrative market will be worth up to €19.2billion … Continue reading

On-Pack & In-Store Mobile Marketing Promotions