Spoke offer social media engagement solutions for broadcasters and brands who want to enable, run and monitor multi-channel interactions. Social media is the collective term used to describe the online tools that people use to share content, profiles, opinions, insights, experiences, perspectives, news and media itself, which in turn facilitate conversations and interaction online between groups of people.
Social Media tools include blogs, message boards, podcasts, micro blogs, lifestreams, bookmarks, networks, communities, wikis, and videologs to name just a few.
In most cases, the new social media marketing industry focuses on the social networks as defining social media, particularly Facebook and Twitter. This is largely due to the success of those two platforms in seizing the B2B opportunity they perceive to exist.
How can Spoke help?
At Spoke, we have a history of aggregating the ‘old’ channels of email, voice and SMS/MMS to enable multi-channel interaction and engagement and we bring that experience and that real-world learning to bear on the new social channels that our mobile and social experts manage on our client’s behalf.
What we won’t do is build you a Facebook page or write your Tweets every day. What we will do is take time to understand your medium and long-term objectives and evaluate and identify how you can best interact with your customers through the most relevant social media channels. We can then implement and manage campaigns across social platforms and aggregate responses to measure engagement and provide insight.
Contact us today to find out about our social media aggregation platform and services.